JetBlue recently unveiled new livery honoring the Boston Bruins. The Airbus A320 aircraft named Bear Force One boasts a Bruins black and orange color scheme.
The aircraft is JetBlue’s first NHL-dedicated livery and its third dedicated to a Boston sports team. The tail fin sports the Bruins’ spoked-B logo; “Boston’s Team since 1924” is emblazoned near the boarding door.
JetBlue is the leading carrier in Boston.
“We couldn’t think of a better time to celebrate our six-year partnership with the Boston Bruins,” said Marty St. George, chief commercial officer, JetBlue. “As the team continues on in the Eastern Conference Finals, this new livery will make it easier for Bruins fans to show off their black and gold fanfare, and cheer on their team not only during the playoffs but year-round as it flies across JetBlue’s network of 100-plus destinations.”
“For the past six years, the Bruins and JetBlue have had a very strong relationship,” added Cam Neely, president, Boston Bruins. “JetBlue has been a great partner and it’s fantastic to see one of their aircraft representing the Black and Gold as it travels around the country.”
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