Southwest Airlines certainly knows how to put on a party.
I stopped by Southwest headquarters during our recent trip to the GBTA Convention in Dallas as they hosted an “open house” gala, of sorts. Ladies in Champagne dresses welcomed guests at the front entrance; fun, casino-style games were available on multiple floors; food and beverages were at every turn; and special artists were available for caricature drawings (including a “booty art” caricature, where you turn around and an artist draws your backside; not for me, but I’m not here to judge!).
The energy was high and the crowd was strong. The view from the offices also showcased the gates at Dallas Love Field, the birthplace of Southwest Airlines.
Another highlight was seeing the variety of flight attendant uniforms on models who lined the hallway. I thoroughly enjoyed seeing the different styles and evolvement of taste throughout the decades.
However, my favorite part of the event was the welcome.
As I stepped out of the car, Southwest employees were lined up along both sides of a red carpet with drums, pom-poms, signs and noisemakers. Dressed in Southwest t-shirts and their best smiles, all the employees were cheering and dancing, giving the most unexpected and overwhelming greeting to everyone who arrived. It absolutely set the tone for the event and made a huge impression on me. I was laughing out loud, dancing a little myself, and in a great mood as I entered the party!
Executive vice president and chief commercial officer Ryan Green also spoke during the GBTA Convention. Ryan’s speech was warm and compelling, sharing old TV commercials from Southwest Airlines in the 1970s and ’80s before giving away several free ticket vouchers to a room full of business travel planners and providers during a working lunch.
After the difficulties Southwest experienced over the December holidays last year, I’ve heard Ryan Green say they’ve made numerous investments to improve the travel experience in preparation for this year’s holiday season. Those improvements should be completed by October.
Last December I found myself in the middle of Kansas with canceled flights between Christmas and New Year’s Eve. However, in my mind, Southwest “made it right” by giving reimbursements for my travel expenses plus 25,000 additional miles in my Rapid Rewards account.
Time will tell if Southwest Airlines can fully recover after last year’s disruptions and earn back traveler’s trust. But in my opinion, if employee enthusiasm and engagement is any barometer of a company’s ability to succeed, I’d say Southwest is fully on board.
— Carrie Cox, account executive
Read This Next
Venetian Resort Las Vegas Launches Viva Las Venice
Daily
Apr 11, 2025
Introducing
FX Excursions
FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.
#globility
Insta FeedDaily
Apr 11, 2025Venetian Resort Las Vegas Launches Viva Las Venice
Ready to let Las Vegas surprise you again? The new Viva Las Venice campaign is a collaboration between Austin-based Preacher creative agency; Italian filmmaker and director Marco Prestini; and still photographer Justin Bettman, responsible for documenting the project in images.
Sponsored Content
Find Your Perfect Escape with Paradisus by Meliá — More Than Just All-Inclusive
Luxury travel today is about more than just beautiful accommodations — it’s about experiencing the destination. Paradisus by Meliá takes traditional all-inclusive resorts to the next level by offering indulgence with immersion, experiences and authenticity. Each resort is shaped by its location, local flavors and curated Destination Inclusive® experiences that bring you closer to the heart of the destination.
April 2025
Apr 11, 2025Discover the World’s Natural Hot Springs and Their Dazzling Destinations
Exploring the world’s most beautiful hot springs isn’t just about relaxation. It’s about discovering places where geothermal activity sculpted surreal landscapes, where cultures turned natural heat into centuries-old wellness traditions, and where plunging into mineral-rich waters connects you to the Earth in a way few experiences can. From forested South American pools to historical U.S. bathhouses, thermal retreats offer destinations in their own right ... and the world is full of stunners.
Airlines
Apr 11, 2025Air New Zealand Unveils New Uniform from Fashion Designer Emilia Wickstead
Air New Zealand just unveiled its new uniform; New Zealander Emilia Wickstead, a well-regarded fashion designer, designed the new look to embody the airline’s sense of pride in Aotearoa, which is New Zealand in Māori. The uniforms feature bold prints, colors and intricate designs.
Sponsored Content
A Summer Sojourn Along Europe’s Rivers with AmaWaterways
This summer, elevate your vacation experience with award-winning AmaWaterways. Offering a seamless blend of unparalleled luxury, authentic cultural experiences and unrivaled service, AmaWaterways cruises are the perfect way to uncover the heart of Europe during the sunniest season with itineraries that glide along the continent’s most iconic rivers, including the Danube, the Rhine, the Seine and the Douro.
Daily
Apr 11, 2025Avani Hotel’s UNESCO World Heritage Adventure Connecting Siem Reap with Luang Prabang
Avani Hotels & Resorts invites travelers to embark on the ultimate cultural escape to explore two of Southwest Asia’s most iconic UNESCO World Heritage sites — Angkor Wat in Cambodia and Luang Prabang in Laos. This year marks the 30th anniversary of Luang Prabang’s UNESCO World Heritage designation, making it the perfect time to discover its cultural heritage.
Minor Hotels Opens NH Collection Ibiza This Month
Daily
Apr 10, 2025The Hoxton, Edinburgh Opens in June
Daily
Apr 10, 2025Relax and Recharge in Blissful Bali
April 2025
Apr 9, 2025Daily
Apr 9, 2025Raffles Hotels & Resorts Comes to Lake Como
Raffles Hotels & Resorts recently announced plans for its Italian debut. The luxury brand will open Raffles Lake Como in 2027. The opening marks the first Raffles property in Italy and its fifth in Europe.
Sponsored Content
Royal Air Maroc Marks Five Years with oneworld: Strengthening Connectivity Between USA and Africa and Expanding Global Reach
Royal Air Maroc proudly enters its fifth year as a member of the prestigious oneworld alliance. Since joining in April 2020, RAM has demonstrated resilience during the COVID-19 pandemic, emerging as a dynamic airline that enhanced its digital services and expanded its network. The airline plans to grow its fleet to 200 aircraft by 2037, reinforcing its global presence.
eFlyer News
Apr 9, 2025Radisson Individuals Brand Debuts in Kazakhstan
Radisson Hotel Group expands its presence in Kazakhstan with the opening of Sadu Hotel Almaty, the first Radisson Individuals property in the country. The new hotel strengthens the hotel brand’s presence in Central Asia.
ShareThis