Amtrak and Google partnered to help travelers make more sustainable transportation decisions when searching inter-city travel. Using a newly launched, direct data integration, travelers using Google will find the most up-to-date Amtrak departure times, trip durations and fares right on the Google Search results page. Once customers select a specific train, they can click through to Amtrak.com to complete the booking without needing to re-enter trip information.
“One of the biggest impacts we can make towards [sic] climate change is shifting the way people get around,” said Roger Harris, president, Amtrak. “As we continue offering services that motivate people to shift out of cars and planes into trains, we are thrilled that this integration makes it even easier for users to find rail options for their travel needs while also potentially lowering their carbon emissions.”
Prior to this integration, Google used a third-party data source to show Amtrak information on Search. Now, the Amtrak information will appear in Google search results when a user indicates they are considering rail travel. Additionally, train suggestions will also appear when travelers look for flights on Google Search or Google Flights to offer consumers more sustainable options for travel from A to B.
By choosing Amtrak instead of flying, travelers can reduce their carbon footprint by 72 percent. Amtrak has set ambitious new targets for sustainability.
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