Windstar Cruises recently announced a collaboration with Anschutz Entertainment Group, making the brand the official cruise line of AEG-owned venue The O2 in London. The O2 is the world’s busiest arena, with more than 200 events a year held within its walls, from concerts like U2, Adele and The Rolling Stones to world-class sporting events including the London 2012 Olympics and UFC.
© Windstar Cruises
“We are thrilled to be showcasing our brand in this iconic venue and to be reaching new prospective guests for Windstar,” said Christopher Prelog, president, Windstar Cruises. “AEG, The O2, and Windstar are all leaders in their respective categories, and we feel this is a great first step in a meaningful and rich collaboration.”
Windstar’s sponsorship reinforces a company commitment to supporting and working with brands in the Anschutz Corporation family. The sponsorship also brings Windstar brand exposure across the venue to reach new potential travelers for the line’s small-ship cruises.
© Windstar Cruises
Windstar currently operates seven all-suite and sailing yachts serving up to 350 guests, offering intimate experiences to enchanting destinations across Europe, the South Pacific, Asia, Caribbean, Panama Canal and beyond. Starting in 2027, Windstar Cruises offers two unique ship experiences in Tahiti. The cruise line also introduces two new ships to its Star Class, beginning with Star Seeker this December.
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