Many of you tell me you read Global Traveler in one of your favorite airline lounges, at home or when traveling. Certainly, summer travel is making an adjustment from beaches to cities, hitting hard some local beach towns like Tybee Island, Georgia; Kitty Hawk, North Carolina; and Florida’s Panhandle. Some reports identify vacation rentals in these areas down 10–20 percent, and that seems to be the case all over. Those who flocked to local beaches are now packing European cities, Asia or South America as they re-establish their bucket-list trips.
GT recently underwent its annual, extensive AAM (Alliance for Audited Media) audit. We spent several months pulling individual subscription files and printing bills, newstand details, and airline lounge and postal receipts. This process helps us verify our distribution and circulation as well as review internally where and who make the best targets for the publication. We are also enhancing our digital edition and app with more reader- ship in the Air Canada Maple Leaf Lounge, Etihad Airways, Emirates, British Airways and others.
Our team spent time this month at the Global Business Travel Association’s 2023 Convention in Dallas. In conjunction with GBTA, we made sure to deliver Global Traveler to every delegate prior to the show as well as throughout the convention center. Eight Global Traveler staffers, including yours truly, plied the convention, and I am pleased to say we were a hit with planners and other attendees. Our cocktail reception at Aloft Dallas Downtown — where we also awarded the annual The Trazees (trazeetravel.com) and GT’s annual Industry Leader Awards — proved a great success.
I plan to close the month by traveling south to Sarasota, Florida, to enjoy the waters of the Gulf of Mexico, the restaurants and museums.
On a final note, I selected a cruise on AmaWaterways’ AmaMagna to celebrate my birthday and turned it into a Global Traveler-hosted trip. We still have some cabins available and are scheduling an onboard pickleball tournament. I look forward to Air France’s business class from New York’s JFK to Paris, connecting to Prague to start the trip. Please join me on this special cruise!
Best regards, and enjoy the rest of the summer!
Francis X. Gallagher, Publisher and CEO
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