On my first visit to Tokyo 30 years ago, I was so blown away by the city’s energy, I knew I had to stay. I got a job at a travel magazine and lucked into an apartment belonging to a friend of a friend. It didn’t take long to realize I had scored big.
My apartment was in Aoyama, one of Tokyo’s most coveted addresses. Although the capital can be bewilderingly chaotic with its dense crowds, packed subways and towering skyscrapers, its homey neighborhoods make the megalopolis seem like nothing more than a series of small towns. I fell in love with Aoyama and adjacent Harajuku’s laidback atmosphere; sidewalk cafés; and narrow, twisting streets lined with ethnic restaurants and one-of-a-kind boutiques.
I’ve returned often to my old stomping grounds, now arguably the hippest neighborhoods in Tokyo if not all of Japan. While there used to be distinct differences between the two — Harajuku was teenybopper fashion heaven, Aoyama was for trendsetting yuppies — the boundary lines have blurred.
Nowadays many people refer to the area simply as Omotesando, after the boulevard that links Aoyama and Harajuku and which is lined with zelkova trees and cutting-edge architecture. What sets Omotesando apart is its exuberant youthfulness, notable in a country where people over 65 account for more than 20 percent of the population, the highest percentage in the world. Grab a seat at a sidewalk café and you’re treated to one of the greatest fashion shows on Earth, a never-ending parade of designer clothing, edgy outfits from up-and-coming fashion houses and street styles that range from Lolita and Gothic to personalized getups you won’t see anywhere else.
Young Tokyoites flock to Omotesando on weekends like other urbanites might flock to the beach. Laforet has been the barometer for the newest trends in youthful clothing since 1978, while shoppers with money to burn peruse the upscale shops in Omotesando Hills, designed by Tadao Ando. Omotesando is a who’s-who of international designer stores, from Tod’s to Prada, but it’s also a center for homegrown stores like Issey Miyake’s Reality Lab and A Bathing Ape.
Here, too, are diminutive shops selling only chopsticks (Ginza Natsuno), calligraphy (Carré MOJI), incense (Shoyeido), items for Japanese flower arranging and the tea ceremony (Tsutaya), and even condoms (Condomania). Oriental Bazaar has long been Tokyo’s best store for Japanese crafts and souvenirs.
I love getting lost in Omotesando, exploring backstreets and discovering new shops and restaurants. But then I slip away to Meiji Jingu Shrine, dedicated to the emperor who brought Japan into the industrial age. Buried deep within a forest, it brings continuity to a neighborhood that’s constantly changing yet remains forever young.
Read This Next
Lotte Hotel Seoul
2014 / February 2014
Jun 1, 2016All Reads on This Topic
Read Them All

Introducing
FX Excursions
FX Excursions offers the chance for once-in-a-lifetime experiences in destinations around the world.
#globility
Insta FeedDaily
Mar 28, 2025Smithsonian in the Gap Exhibit Debuts in Buffalo Gap, Texas
This year marks the 150th anniversary of Buffalo Gap, Texas, and, to add to the celebrations, the town has been chosen as one of seven Texas destinations to host the Smithsonian Institute’s national exhibit, Crossroads: Change in Rural America. On view until April 27 in Buffalo Gap Historic Village, this exhibit provides powerful insight into how Buffalo Gap helped define the rural landscape of this part of Texas.
Sponsored Content
Royal Air Maroc Marks Five Years with oneworld: Strengthening Connectivity Between USA and Africa and Expanding Global Reach
Royal Air Maroc proudly enters its fifth year as a member of the prestigious oneworld alliance. Since joining in April 2020, RAM has demonstrated resilience during the COVID-19 pandemic, emerging as a dynamic airline that enhanced its digital services and expanded its network. The airline plans to grow its fleet to 200 aircraft by 2037, reinforcing its global presence.
March 2025
Mar 28, 2025Keep on Track with Top-Notch Devices and Accessories
Sidetrak Solo Pro 13.3-Inch Touch Monitor Working on the move doesn’t have to impact your productivity, thanks to this touchscreen monitor from SideTrak. Weighing just 1.6 pounds and measuring only 0.5 inches thick, it’s easy to tuck into your bag while providing an extra 13.3-inch screen connected via USB-C or mini-HDMI. Effective for multitasking or even letting your family watch a movie while you get some work done, it’s a great addition to any travel kit. $264.99.
Daily
Mar 28, 20257 Penthouse Suites with Unforgettable Views
Travelers interested in a luxurious getaway, look no further than these fabulous hotel penthouse suites with breathtaking views.
Sponsored Content
A Summer Sojourn Along Europe’s Rivers with AmaWaterways
This summer, elevate your vacation experience with award-winning AmaWaterways. Offering a seamless blend of unparalleled luxury, authentic cultural experiences and unrivaled service, AmaWaterways cruises are the perfect way to uncover the heart of Europe during the sunniest season with itineraries that glide along the continent’s most iconic rivers, including the Danube, the Rhine, the Seine and the Douro.
Daily
Mar 28, 20253 Idaho Hot Springs to Add to Your Travel List
Did you know Idaho is home to 130 natural hot springs? While far-away destinations like Hungary, Iceland and Japan consistently draw travelers to its hot springs, you’ll find just as restorative and relaxing hot springs in Idaho. And amongst the 130 hot springs in this state alone, narrow down your search to McCall, a town in western Idaho with an upscale resort and several promising hot springs.
Tauck Unveils Names, Renderings of New Riverboats
Daily
Mar 27, 2025Daily
Mar 26, 2025Retreat Brand Promises “White Lotus”-Inspired Wellness Experiences Without Leaving the United States
With hit show The White Lotus captivating audiences every Sunday, fans and travelers look for travel experiences that mimic the luxury of resorts seen on screen. While everyone isn’t able to travel to Thailand, the current locale of season three, there are some closer options in the United States offering the perfect blend of indulgence, relaxation and intrigue.
Sponsored Content
Find Your Perfect Escape with Paradisus by Meliá — More Than Just All-Inclusive
Luxury travel today is about more than just beautiful accommodations — it’s about experiencing the destination. Paradisus by Meliá takes traditional all-inclusive resorts to the next level by offering indulgence with immersion, experiences and authenticity. Each resort is shaped by its location, local flavors and curated Destination Inclusive® experiences that bring you closer to the heart of the destination.
eFlyer Reviews
Mar 26, 2025The CURRENT Hotel Review
Like any good metropolitan area, there are a slew of hotels near Tampa International Airport. I’ve enjoyed several, but my most recent trip to The CURRENT Hotel may rank as my favorite thus far.
ShareThis